Verse from the waste land: Rotterdam’s poetic bin lorries granted cultural status

Lyrical lines printed on side of city’s fleet of rubbish trucks now recognised as one of Netherlands’ proud traditions

It is best known for its rich migration history and striking modern architecture. But now the Dutch city of Rotterdam is seeking recognition for a rather different characteristic: its tradition of printing poetry on bin trucks.

Since a poetry festival first came up with the idea in 1988, lines of verse have been printed on all of the city’s waste vehicles. The practice was this week elevated to the status of intangible cultural heritage, with formal recognition from a Dutch body that guards the nation’s traditions.